Lots of companies have products that can be sold outside their home country, but search marketing makes it easier than ever. Focus on what customers want, what content you need to persuade them, and how they can find it—those three keys will give you search marketing success in any country. If you've been unsure of whether you have what it takes to market globally, don't miss this chance to find out.
In this Webinar, you’ll find out how to use social media to listen to your customers and gain insights into their interests. Mike will show you how to segment and target your international markets by using different keywords for each country and each language. He’ll discuss how to test to see if your marketing is working, and how to optimize your web site so that you can be found by customers worldwide.
In this free 30-minute Biznology® Webinar, Mike Moran explains how to listen to your international customers, determine their needs and choose keywords for each market segment. He’ll show you how to work with translators and use proper coding so that your web site can be found by search engines globally.
Special sponsored presentation by Brick Marketing, Marketing Pilgrim, and Social Ally
Mike Moran is the Founder of the Biznology blog, a well-known expert in all things digital marketing, and Chief Strategist at Converseon, a leading social consultancy. Mike is the co-author of Search Engine Marketing, Inc., and the sole author of Do It Wrong Quickly. Mike is a veteran of IBM, managing groups in IBM.com for eight years, retiring from IBM in 2008 as a Distinguished Engineer.
Monday, March 26, 2012
Free Webinar: Global Search Marketing with Mike Moran
Be sure to register to attend Mike Moran's next free webinar titled Global Search Marketing -- it is on April 3rd at 11am Eastern. Mike Moran is actually the guy who wrote the book on search marketing so here's the deets -- but first, please register!